Igotchu Seasonings tops $4 million in sales as CEO Mattias Jones marks three years

Igotchu Seasonings says it has surpassed $4 million in total sales as Mattias Jones marks three years as co-owner and CEO. The Miami-based operator says the brand has sold more than 1.1 million bottles to over 150,000 customers in 30+ countries.

Why it matters: - Igotchu Seasonings has crossed a major revenue mark while expanding beyond the U.S. into more than 30 countries. - The company says the growth shows how a young founder-led brand can scale through e-commerce, marketplace sales and social commerce. - Jones’s three-year milestone gives the company a clear management story to pair with its sales gains.

What happened: - Mattias Jones marks three years this month as co-owner and CEO of Igotchu Seasonings. - The company says total sales have now surpassed $4 million since Jones took on the role in 2023. - Jones joined Igotchu Seasonings at age 16 and took over operational leadership for the brand’s e-commerce infrastructure, Amazon strategy, digital advertising and TikTok Shop presence. - Igotchu Seasonings says it has sold more than 1.1 million bottles and built a customer base of more than 150,000.

The details: - Jones said, “Three years in, the growth speaks for itself.” - Jones said the brand reached customers in more than 30 countries and that the company has built systems to support that growth. - Igotchu Seasonings operates across four main sales channels: its direct website, Amazon, TikTok Shop and grocery stores. - The product line includes seasoning blends, premium lemonade mixes and themed bundles. - The company says it offers more than 40 handcrafted seasoning blends, premium drink mixes and specialty food products for health-conscious home cooks. - Igotchu Seasonings is headquartered in Atlanta, Georgia, while Jones operates remotely from Miami, Florida. - Jones also continues to run Igotchu Trades and holds personal real estate investments. - Before Igotchu Seasonings, Jones built Igotchu Store, Igotchu Trades and Igotchu Website Development. - Jones dropped out of high school at Woodward Academy in Atlanta during his sophomore year to pursue those ventures full-time. - Products are available at the company website, Amazon and TikTok Shop.

Between the lines: - The company’s growth is concentrated in direct-to-consumer and platform-led channels, especially Amazon and TikTok Shop. - Jones’s background signals an operator-first model, with early focus on distribution, advertising and storefront systems rather than traditional retail expansion. - The sales figures suggest the brand has moved from startup stage to a scaled niche consumer business, though the press release does not provide profit or margin data.

What's next: - Igotchu Seasonings is positioned to keep expanding through its existing sales channels and grocery-store presence. - Jones’s continued involvement in multiple ventures suggests the brand may keep leaning on founder-led growth and digital commerce execution. - The company did not announce a new product launch, funding round or acquisition timeline.

The bottom line: - Igotchu Seasonings says it has turned a near-zero-sales business into a multimillion-dollar brand in three years, with Jones still driving the company’s digital growth engine.